Pricing for profit

Do you price for profit? If you study pricing structure through both theory and practice you will know that prices result, or at least should result, from evidence of consumers’ psychology and financial analysis, and which are conducted by specialists in pricing. But...

Sweat equity funding

Entrepreneurs seeking investment tend to see it as cash. Others see it as a part buy-out for themselves, whereas nearly all ‘early stage’ investors place funds into the company to help it grow rather than to exit the founder. Either way, investment can come in...

Key Predictive Indicators For Predicting Profits

Following on from the post about there being ‘profit in your future’ we thought that we should highlight how to know just how much profit there could be in your future. People, well advisors and say you need to know your Key Performance Indicators to...

Profit in the future

To progress in your business you must be able to measure how you are moving forward, but how do you measure your business and then make decisions that help it to grow? Whether you are looking to build or develop your business you will find it a challenge, but one that...

What is your Elevator Pitch?

Elevator Pitch How do you create an elevator pitch? What is an elevator pitch for? These are just some of the questions that we come across at networking events and hopefully this blog will shine some light on what it all means. In essence, your ‘elevator pitch’...

Stop thinking, start doing

We love to meet people who come to me with ideas, but in the same vein, We also hate people who only come to us with just the idea. Does that make any sense? There are those people who are full of ideas, the really creative, imaginative folks who are always abundant...