by Neil O'Brien | Aug 11, 2017 | Budget, management, Pricing, ScaleUp, StartUP
Pricing is an emotive subject and many clients are scared about increasing their prices. So much so that many refuse to do so and the compound effect of not increasing prices has cost them tens, if not hundreds of thousands on lost profits. Why are business owners...
by Neil O'Brien | Dec 2, 2016 | Our News, Pricing, ScaleUp, StartUP
Getting your price right is a key challenge to most business owners. Striking the right price is critical in fact as it has a direct result on profitability, cashflow and ultimately the success and survival of your business. If you set your prices too high, then...
by Neil O'Brien | Oct 7, 2016 | management, Our News, Pricing, ScaleUp, StartUP
All too often we see that when a business sets their prices too low, it ends in cash flow issues. All because the business owner refused to review their prices let alone increase them. If you don’t review your prices and your margins are too tight, you won’t...
by Neil O'Brien | Aug 21, 2015 | management, Our News, Pricing
The more you can differentiate your products or services from others the wider the range of possible prices you may be able to charge as the customer has little to compare what you are offering against. If you can differentiate what you are offering, a higher price...
